Skip to main content

Understanding Birdeye Reports: 'Review Reports'

Updated this week

Birdeye Review Reports help businesses analyze review performance, review response behavior, review sentiment, employee-level review activity, and QR code-driven review activity from one place.

These reports are available under the Reports section in Birdeye and are designed to help you understand:

  • How many reviews does your business receive?

  • How ratings change over time

  • How quickly are reviews answered?

  • How to review sentiment trends over time

  • How employees perform in review generation and response

  • How QR codes contribute to review traffic and engagement

Who can use these reports?

Review Reports are available to Birdeye users with access to the Reports section.

Some reports are available only for specific account types:

  • Relative location rank reports are available for multi-location or enterprise accounts only.

  • By location reports are available for enterprise customers only.

Outcomes Report

The Outcomes tab includes ready-made reports that help users monitor key review metrics without building a custom dashboard.

To open the Reviews Outcomes report:

Click the ‘Outcomes’ tab and select ‘Reviews.’

NOTE:

The Outcomes report is also available for Social and Listings.

The Reviews Outcomes report helps you analyze the following metrics:

Reviews Outcomes

  • Reviews and ratings over time

  • Response rate over time

  • Response rate distribution

  • Reviews and ratings by location

  • Response rate by location

  • Reviews and ratings by source

  • Summary by time period

  • Review sentiment - over time

  • Response rate by sentiment - over time

  • Sentiment by location

  • Response rate sentiment by location

  • Response rate by source

  • Sentiment by source

  • Response rate by sentiment and source

  • Reviews and ratings by location and source

  • Review request summary

  • Review request over time

  • Review request by location

Change the Time Period in the Outcomes Report

By default, the report time period is Last 12 months.

To change it:

Click the current time filter, such as Last 12 months.

Under the ‘Filter by’ tab, click ‘Last 12 months.’

Select the desired time period and click ‘Apply.’

You can also use Compare period to compare the current report against:

  • Previous period

  • Before Birdeye

This helps businesses compare current review performance with an earlier time range or with performance before adopting Birdeye.

Review Reports

To open Review Reports:

  • Go to Reports from the left navigation rail

  • Open the Reviews section

The Reviews Reports section includes the following report types:

  • Review & ratings

  • Relative location rank

  • Reviews distribution

  • Response time

  • Response time distribution

  • Response rate

  • Response rate distribution

  • Review NPS

  • Review tags

  • Leaderboard

  • Review QR codes

  • Reviews read

Each of these reports is designed to answer a different question about review performance.

Review & Ratings Report

The Review & ratings report helps businesses analyze the total number of reviews received and the average rating for a selected time period.

Hover over the 'Reviews and ratings' section to view the 'Reviews & ratings' report.

This report is grouped into the following views:

  • Over time

  • By rating

  • By sentiment

  • By source

  • By employee

  • By location

What does the Over Time view show?

The Over time view shows:

  • The total number of reviews received during the selected period.

  • The average rating during that period.

This report helps businesses understand how review volume and average rating change over time.

When you hover over a bar or point in the chart, you can view detailed data for that specific period, such as:

  • Number of reviews

  • Average rating

The report includes projected data for the remaining days of the current month, offering an estimate for the full month and the current number of reviews and ratings.

Change the time range in Review & Ratings

To change the time range:

  • Click the filter icon

  • Choose a time period

Available options include:

  • Yearly

  • Quarterly

  • Monthly

  • Weekly

  • Daily

  • Last 60 days

  • Custom date range

Projected data is displayed only when the selected date range exceeds one day.

Customize the Review & Ratings Report

Click the Customize icon to change how the report is displayed.

You can customize:

  • Chart style

  • Display interval

  • Filters for location

  • Review sites

  • Ratings

  • Time period

Click ‘Update’ after customizing the report.

You can view the report in:

  • Line chart format

  • Bar chart format

  • Table format

In a table format, you can view text-based values such as:

  • Review count

  • Average rating


Animated visualization in Review & Ratings

The Review & ratings report also supports animated visualization for selected views, including:

  • By rating

  • By sentiment

  • By source

  • By employee

Click the Play button at the top right of the report to view the animation.

Cumulative Reports in Review & ratings

The Review & ratings section also supports cumulative reporting.

When cumulative reporting is enabled, each month includes data from all previous months in the selected period.

For example:

  • February includes ratings and reviews from January and February

  • March includes January, February, and March, and so on.

To enable cumulative reporting:

  • Open Customize

  • Select View aggregated data

  • Click Update

Schedule, Email, Download, and Add Review Reports to Dashboard

Click the three vertical dots to view the options. Users can:

  • Download a report

  • Email a report

  • Schedule a report

  • Add a report to a dashboard

To learn more about ‘Dashboard,’ refer to the help center article - A comprehensive guide to Birdeye Dashboards.

Download Review Reports

Download Review Reports

To download a review report:

  • Click the three vertical dots

  • Click Download

  • Select a format

  • Click Download

Available download formats include:

  • XLS

  • PDF

  • PPT

  • PNG

Email Review Reports

To send a review report by email:

  • Click the three vertical dots

  • Select Email

A drawer opens on the right side, where you can configure:

  • Recipients

  • Subject line

  • Email body

  • File format

The subject and body include pre-filled placeholder text, but both can be edited before sending.

Click Send to email the report.

Schedule Review Reports

To schedule a review report:

  • Click the three vertical dots

  • Select Schedule

Users can configure:

  • Delivery frequency

  • Date range

  • Report timing

  • Export format

Reports can typically be scheduled for delivery in:

  • XLS format

  • PDF format

Scheduling supports recurring delivery, such as:

  • Daily

  • Weekly

  • Monthly

  • Quarterly

To learn how to schedule the Review reports, refer to the help article: How to download and schedule Review reports.

Review & Ratings by Source

The 'By source' review report displays the average number of reviews and ratings received from the different review sources.

Scroll down to view reviews and ratings by source, displayed individually.

Review & Ratings by Location

The By location view shows reviews and ratings for all business locations.

This report helps businesses compare how locations perform in terms of:

  • Total reviews

  • Average rating

Hovering over a location bar typically displays:

  • Location name

  • Total reviews

  • Average rating

Visitor Reports

To learn more about 'Visitor' reports, click here.

Relative Location Rank Report

The Relative location rank report helps businesses compare location performance against other locations within the same account.

This report is available only for enterprise customers.

It helps answer questions such as:

  • Which locations perform best compared with others?

  • Which locations have stronger ratings or review counts?

  • Which locations may need more support?

When you hover over a location, the report may display:

  • Location name

  • Rating

  • Rank

  • Reviews received

This makes it easier to compare location-level performance at a glance.

Response Time Report

The Response time report helps businesses measure how long it takes to respond to reviews.

This report is grouped into the following views:

  • Over time

  • By employee

  • By location

Response Time Over Time

The Over time view shows the average response time for the selected period.

This helps businesses understand whether response performance is improving or slowing down over time.

Hovering over a bar shows detailed values such as:

  • Response time in days

  • Response count

Response Time by Employee

The By employee view shows how long each employee takes, on average, to respond to reviews.

This report helps managers evaluate employee-level responsiveness by showing:

  • Employee name

  • Average response time

  • Number of responses completed

Response Time by Location

The By location view shows the average response time for each business location.

This helps businesses identify:

  • Locations with faster review responses

  • Locations with slower response performance

Hovering over a bar shows location-level details for that specific business location.

Review NPS Report

The Review NPS report helps businesses analyze customer sentiment in review data over time and by location.

This report organizes review sentiment into the following categories:

  • Promoters

  • Passives

  • Detractors

  • NPS

The report can display data in two forms:

  • Count

  • Percentage

Review NPS Over Time

The Review NPS over time view shows how review sentiment changes during the selected period.

This helps businesses monitor shifts in customer satisfaction and overall perception.

For a selected time period, the report shows:

  • promoter percentage

  • passive percentage

  • detractor percentage

  • NPS score

  • Total reviews

Review NPS by Location

The By location view shows a sentiment summary for each selected location.

Hovering over a location gives access to the same sentiment categories:

  • Promoters

  • Passives

  • Detractors

  • NPS

This helps businesses compare customer sentiment across locations.

Review Tags Report

The Review tags report helps businesses analyze which review tags appear most often and where those tags are being used.

This report is grouped into three views:

  • Over time

  • By count

  • By location

Review Tags Over Time

The Review tags over time view shows tag usage over a selected period.

To analyze a specific tag:

  • Click Customize

  • Go to the Filters section

  • Select the desired tag

  • Click Update

After applying the filter, the chart shows the number of reviews included that tag during each time period.

Review Tags by Count

The By count view shows how many reviews are associated with each tag.

This helps businesses identify the most frequently mentioned review themes.

You can hover over a bar to view the exact review count for a selected tag.

Review Tags by Location

The By location view shows how many reviews associated with a selected tag were received by each location.

This report helps businesses identify where a specific theme appears most often.

For example, if the selected tag is best, the report shows which locations received the highest number of reviews containing that tag.

Hovering over a bar displays the review count for that location.

Leaderboard Report

The Leaderboard report helps businesses track employee performance in review generation and review outcomes.

It includes the following sections:

  • Review requested by employee

  • Reviews by employee

  • Reviews distribution by employee

  • Review rating by employee

Review Requested by Employee

This report shows the total number of review requests sent by employees.

It also shows a breakdown by employee name so businesses can identify who is sending the most requests.

Use this report to evaluate team participation in review generation efforts.

Reviews by Employee

This report shows the total number of reviews received across all employees, with a breakdown by employee.

Use this report to understand which employees are associated with the highest number of received reviews.

Reviews Distribution By Employee

This report shows how reviews received by each employee are distributed by star rating.

The breakdown includes:

  • 5 star

  • 4 star

  • 3 star

  • 2 star

  • 1 star

  • No rating

This helps businesses understand not just how many reviews an employee receives, but also the quality distribution of those reviews.

Hovering over a bar shows the detailed count for each rating bucket.

NOTE:

No rating represents text reviews without a rating, as well as ‘Recommended’ and ‘Not Recommended’ reviews on Facebook.

Review Rating by Employee

This report shows:

  • The total number of reviews received by an employee during the selected period

  • The employee’s average rating

Hovering over the employee bar displays detailed values such as:

  • Average rating

  • Total reviews

This helps businesses identify employees associated with stronger customer satisfaction outcomes.

Review QR Codes Report

The Review QR Codes report helps businesses analyze how QR codes contribute to review activity and engagement.

It includes the following sections:

  • QR Code Performance Over Time

  • QR Code Performance By Source

  • QR Code Scan To Click Conversion

  • QR Code Performance By Location

QR Code Performance Over Time

This section shows the total number of QR codes:

  • Scans

  • Clicks

Within the selected time period.

This helps businesses understand QR code engagement trends over time and evaluate campaign performance.

Hovering over a bar shows the detailed scan and click data for that period.

QR Code Performance By Source

This section shows how many scans or submissions were generated by each source.

Examples of QR code sources shown in the report may include:

  • Google

  • Your website

  • Facebook

  • Direct feedback

  • Airbnb, and more.

This helps businesses identify which channels are driving the most QR code engagement.

QR Code Scan To Click Conversion

This section compares:

  • Total QR code scans

  • Total clicks generated from those scans

This helps businesses measure how effectively QR code scans turn into clicks and understand engagement efficiency.

QR Code Performance By Location

This section shows QR code performance for each business location, including:

  • Scans

  • Clicks

  • Click-through rate

This helps businesses identify which locations generate the strongest QR code engagement.

If only one location has a QR code scan and click activity, this section may display data for that single location only.

Reviews Read Report

The Reviews read report helps businesses understand how often review content is being viewed across Birdeye and website channels. It provides visibility into review-reading activity by location, making it easier to identify where customers are engaging most with published reviews.

This report displays the total number of reviews read for each location and breaks the data down by source:

  • Website – reviews viewed on the business website.

  • Birdeye – reviews viewed within Birdeye.

At the top of the report, users can view the overall totals for:

  • Total reviews read

  • Birdeye reads

  • Website reads

The bar chart shows location-wise review read activity, with each bar segmented by source so users can compare how review views are distributed across Birdeye and website channels.

Hover over a location bar to view detailed metrics, including:

  • Source name

  • Read count

  • Percentage share

  • Total reads for that location

Did this answer your question?