Introduction
Birdeye's Review Auto-share Rules automatically publish qualifying customer reviews to your connected social media pages. You can configure separate rules for each supported social channel, choose which reviews qualify for sharing, define how frequently reviews are shared, and customize the appearance of shared posts using text or image templates.
Auto-share rules can be configured differently for each social media channel and location, allowing you to tailor your social sharing strategy while maintaining consistent brand messaging.
What are Auto-share Rules?
Auto-share rules define when, where, and which reviews are automatically published to your connected social media accounts.
Each rule specifies:
The social channel where reviews are shared.
The locations the rule applies to.
The review rating criteria.
The maximum number of reviews to share.
Whether reviews are shared daily or weekly.
The template used to create the social post.
You can create multiple rules for different social channels.
Before you begin
Before creating an Auto-share rule, ensure that:
The social media account (Facebook, LinkedIn, Instagram, etc.) is connected to Birdeye.
You have permission to manage Auto-share rules.
Any image templates or media assets you want to use are available.
Create an Auto-share Rule
To configure auto-share rules, go to 'Settings,' click 'Reviews,' and select the 'Auto-share rules' option.
If you're creating the auto-share rule for the first time, then click the 'Create auto-share rule' button.
Click 'add rule' at the top right if rules are already added to the account.
Now, select the channel you want to create a new rule for.
NOTE:
Make sure that you have connected the social page(s) for the channel.
Configure Locations
For multi-location accounts:
By default, new rules apply to All locations.
To apply the rule to specific locations, select Selected locations, choose the required locations, and click Apply.
For single-location accounts:
The rule is automatically applied to the default location.
Configure Rule Conditions
Configure the following settings for the Auto-share rule.
Conditions | Details |
Source | Allows you to select the social channel for which you can configure the auto-share rule. |
Share | Allows you to configure the number of reviews you want to share on the social channel |
Day | Allows you to choose whether you want to share the reviews on a daily or weekly basis |
Ratings | Allows you to select the reviews with star ratings, and recommended or non-recommended reviews you wish to share on social media |
Template | Allows to select media template to share reviews in the form of an image or text |
NOTE:
Social auto-share will work on a first-come, first-served basis. Whichever reviews qualify conditions will be shared chronologically until the limit is reached. If you share reviews per week, the week will be calculated from the day the rule is created and is valid for the next six days.
Choose Layouts and Images
If you selected the Images template, choose one or more layouts to define how reviews will appear when shared on social media. Each layout offers a different visual arrangement of the review content, reviewer information, and rating.
Select the layout(s) that best align with your branding and social media strategy.
Click Upload Images to upload one or more background images for the selected layouts.
You can utilize images from the asset library and other sources.
To learn how to use the asset library, refer to this article: How do you use the Asset Library in Social?
Preview Shared Reviews
After selecting the layouts and uploading your images, click Preview to see how the review will appear when shared on your social media page. Use the preview to verify the selected layout, background image, and overall appearance before saving the rule.
Save the Rule
Click Save to create the Auto-share rule.
After the rule is saved, a confirmation message appears.
Manage Existing Rules
You can later edit the rule, update its locations, or modify its conditions by hovering over the rule and clicking the 'Edit' button.
To delete or disable an existing rule, hover over the rule and click on the 'Actions' button. Now, select the option you want.
NOTE:
Reviews that have been deleted will remain visible on your social channels if they were shared there before deletion.
How Auto-share Works
Auto-share evaluates new reviews against the rule conditions.
Reviews are shared:
In chronological order.
On a first-come, first-served basis.
Until the configured sharing limit is reached.
If a weekly schedule is selected, the sharing period begins on the day the rule is created and continues for the following six days before resetting.
Important Notes
Reviews shared to social media remain published even if the original review is later deleted from Birdeye.
Separate Auto-share rules can be configured for different social media channels.
Multi-location accounts can apply different rules to different locations.
Image templates require one or more uploaded background images.
Only connected social accounts can be used for Auto-share.
Best Practices
Limit automatic sharing to no more than three posts per day for Facebook, LinkedIn, and X to avoid excessive posting.
Use higher-rated reviews for automatic sharing to showcase positive customer experiences.
Review your Auto-share rules periodically to ensure they continue matching your marketing goals.
Preview image templates before enabling automatic sharing.
Frequently Asked Questions
Can I create different Auto-share rules for different social media channels?
Yes. You can configure separate Auto-share rules for each connected social media channel.
Can different locations use different Auto-share rules?
Yes. Multi-location accounts can create rules that apply to all locations or only selected locations.
How many reviews are shared automatically?
You define the maximum number of reviews that can be shared within each Auto-share rule.
Can I share reviews as images?
Yes. Select the Images template to publish reviews using customizable image layouts and background images.
What happens if a shared review is deleted?
Deleting a review from Birdeye does not remove the review post from social media if it has already been published.
How are qualifying reviews selected?
Qualifying reviews are shared in chronological order based on the configured rule conditions until the sharing limit is reached.