Search AI is Birdeye’s AI-powered search optimization platform designed to help multi-location businesses stay visible in the age of AI-driven discovery. As engines like ChatGPT, Gemini, and Perplexity reshape how consumers find and choose brands, traditional SEO alone is no longer enough. With Search AI, businesses can discover how they appear in AI-generated answers, track brand mentions and rankings across platforms, and gain actionable insights to enhance their visibility. This guide will walk you through how to use Search AI to understand your presence, optimize performance, and ensure your brand becomes the go-to answer in AI search.

Check Brand Rankings

For answers that show up as a ranked list on AI engines, the Brand Rankings tab shows how your locations rank across AI platforms for each theme.

• Each theme is represented by a horizontal bar.
• Rankings are grouped into:
  • Rank 1–3 (green)
  • Rank 4–10 (yellow)
  • Rank 10+ (red)
• Locations not tracked (grey): When the Google page is disconnected, opted out, has no keywords configured, the listing is not synced or fixed, the business is a service area business, or the report generation is in progress.

Hover over any bar to see a detailed breakdown in a pop-up — showing exactly how many locations fall into each rank group.

Use the tabs at the top to switch between All (combined view), ChatGPT, Gemini, and Perplexity.

Scroll down to view the theme rankings in a table format.

View Rankings by Location

You can also see how many themes each location is ranking for across AI sites. The table lists your locations. For each location, you’ll see how many themes it ranks in.

Use the tabs at the top to switch between All, ChatGPT, Gemini, and Perplexity for platform-specific rankings.