What Are AI Prompts in Reviews and Social, and How Are They Used?
AI prompts allow businesses to define clear guidelines for generating AI content, ensuring the tone, structure, and messaging align with your brand voice. This feature supports specific content types, such as holiday posts, social media ideas, and review responses, by letting you set instructions that guide the AI’s output. With real-time previews, you can see how the AI interprets your prompts before publishing, giving you complete control and confidence in your content.
NOTE:
The AI prompts are applicable for review responses and social post generation (generating holiday posts and post ideas).
AI Prompts in Reviews AI
Navigate to the ‘Reviews AI’ tab.
Click ‘AI prompts.’
You will view the default prompts set for review response.
Alternatively, you can land on the AI prompts page by navigating to the ‘All’ tab, clicking the ‘AI’ option in the review reply text box, and selecting ‘AI prompts.’
If you’d like to modify a default AI prompt, hover over the desired prompt and click the pencil icon to edit it. If a prompt is irrelevant, remove it by clicking the delete icon.
To add a new prompt, click ‘Add prompt’ at the bottom of the screen.
For instance, if you were to add a prompt - ‘For negative reviews, use the location’s support contact number.’ You can use customized tokens by clicking ‘Personalize.’
NOTE:
The prompts collectively generate a single post. It’s recommended to avoid conflicting prompts, as they may negatively impact the quality of the generated content.
Click ‘Add’ to include the prompt.
IMPORTANT: The AI will validate each prompt before including it. Prompts conflicting with the Guardrails set under the Brand AI tab will be rejected. If a prompt violates these predefined rules, it will not be added, and an error message will appear. This validation applies to prompts to generate review responses, social holiday posts, and post ideas.
For example, if a guardrail under Brand AI specifies ‘reply in Spanish,’ but an AI prompt for review replies says 'reply in English,' an error will occur. This is because the Brand AI guardrails take precedence over all other instructions.
To learn more about Guardrails, refer to the help center article: How to Set Up Brand AI within Birdeye.
In the ‘Preview’ section, you can view real-time review responses generated based on the AI prompts you add.
Click ‘Save’ to save the prompts.
Navigate to the desired review and select the AI option to generate a response. The reply will be crafted based on the AI prompts you’ve configured.
AI Prompts in Social AI
Go to the Social AI tab, click ‘Setup’, and select ‘AI prompts.’
Alternatively, you can access the AI Prompts page by clicking ‘Create post,’ selecting the ‘AI’ icon, and then choosing ‘AI prompts. ’
You'll see two tabs on the AI Prompts page: ‘Holiday posts’ and ‘Post ideas’. Each tab contains a default set of AI prompts tailored to different content themes.
If you’d like to modify a default AI prompt, hover over the desired prompt and click the pencil icon to edit it. You can remove a prompt by clicking the delete icon if it is irrelevant.
Click ‘Add prompt’ to include a new prompt.
Enter the prompt and click ‘Add.’ For instance, here we created a prompt - ‘Craft a message that ties the holiday theme to the brand’s values or mission. Aim for meaningful connection rather than promotion, and highlight shared experiences or sentiments that resonate with a broad audience.’
In the ‘Preview’ section, you can view a real-time sample of the holiday post generated based on the AI prompts you add.
Click ‘Save’ to save the prompt.
NOTE:
The prompts collectively generate a single post. It’s recommended to avoid conflicting prompts, as they may negatively impact the quality of the generated content.
Switch to the ‘Post ideas’ tab.
You can edit and delete the prompts. Add a new prompt, and in the preview section, you can see a real-time sample of the post ideas generated based on the AI prompts you add.
You can generate ‘Holiday posts’ and ‘Post ideas’ based on the added AI prompts.
