How to create blog posts with the Blog Page Agent

The Blog Page Agent helps you generate publish-ready, brand-aligned blog content from a blog topic and the information provided in the Content hub.

The agent uses the configured brand context and workflow to research, structure, write, and optimize the blog. You can review the generated content, recommended images, and Content Score before publishing the blog.

Make sure you have:

The Brand Identity provides the brand context used when generating content.

Go to the Content hub in the left navigation rail.

Select Create content.

Select Blog Post.

Enter the information you want the agent to use when generating the blog.

Enter the topic or brief you want the blog to cover, or you can click Generate a topic to let AI create a topic brief for you.

You can also paste a YouTube video link as source material.

Click Advanced settings to enter the following information:

You can add specific keywords that you want included in the blog.

Keywords are also populated from your Brand Identity.

Select the desired length of the blog you want the agent to create.

Add any additional instructions or context that should be considered while creating the blog.

Add supporting files or media to provide additional context for the blog. You can upload files or add media using options such as Generate using AI, Media library, Free media, or Upload media.

Specify the intent behind the blog, such as Informational, Commercial, Transactional, Navigational, or you can also select Let agent decide.

Select the objective for the blog, such as driving traffic, supporting AEO, etc.

Specify the stage of the customer journey the content is intended for.

The intent, objective, and funnel stage influence how the blog structure and content are generated.

You can add up to three reference URLs that you want incorporated into the blog, such as internal links or other relevant URLs.

Depending on the configuration available to your account, you can choose whether to include:

After providing the required information, continue to generate the blog.

The Blog Page Agent processes the provided topic, keywords, intent, objective, attachments, and brand context to create the content.

Blog generation is a longer-running process because blogs are long-form content.

Click Generate to create the blog.

Once the blog is generated, you can review the content directly in the Content hub.

You can manually edit individual sections before publishing.

The generated content also includes content optimizations based on the configured blog strategy, including keyword and section structure.

The Blog Page Agent evaluates generated content across five parameters:

The Content score helps identify areas where the generated content can be improved.

When improvement opportunities are identified, it can provide recommendations for improving the content.

For example, a recommendation may suggest adding internal links or improving an H2 heading for a long-tail query.

After editing the content, the score can be recalculated to reflect the updated content.

After reviewing and editing your blog, you can publish it to WordPress from the Content hub.

WordPress accounts can be managed through the Integrations tab in the Birdeye Settings.

Yes. You can add specific keywords during the blog setup process in addition to keywords populated from your Brand Identity.

Yes. You can add supporting attachments and up to three reference URLs.

Yes. You can manually edit the generated content directly in the Content hub.

Yes. You can publish a blog to WordPress after connecting a WordPress account through Birdeye integrations.