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What does each of the cards within the Birdeye 'Dashboard' mean?

Updated today

When you log into your Birdeye account, the first thing that shows up is your 'Dashboard' page. The page gives you a top-line summary of different metrics pertaining to your online reputation management initiatives.

Each element provides you visibility into vital statistics like 'How many reviews did you get since you started with Birdeye?', 'What has been the 'Birdeye effect' on the reviews on your review site of preference (e.g., Google)?' etc.

NOTE:

A single-location Birdeye 'Overview' page might differ from the cards on a multi-location Birdeye dashboard.

Let's look at the various elements captured within the page:

Inbox

The 'Inbox’ section enables you to take a quick look at the Inbox metrics.

The Inbox section displays the count attached to messages ‘Assigned to you,’ 'Unread messages,’ and ‘Open leads.’

Assigned to you - You can view the number of conversations displayed that are assigned to you and can pitch in with the proper response every time.

Unread messages - You can have a look at the total number of unread messages and take action to respond quickly.

Open leads - You can see the total number of open leads to communicate and convert into potential customers.

If you click on any of the items displayed in the picture, it will redirect you to the respective Inbox.

Ticketing

Within the dashboard, you can easily manage tickets for various locations to ensure quick redressal of issues.

Assigned to you: The ‘Ticketing’ section displays the number of assigned tickets to the user.

When you click on the card, it will redirect you to the Ticketing tab.

Reviews

  • The ‘Reviews’ show the count of reviews and ratings from different review sites.

  • Another section also allows you to view review distributions for the top three review sources.

  • Instantly look at the review categories, showing the reviews aggregated from all the sources. It displays the count of ‘Requests Sent’, ‘Reviews Received’, ‘3 Star or Less’, and ‘Haven’t Replied.’

When you click on the respective metric, it will redirect you to the Reviews tab.

NOTE:

It also displays the review sites that are broken and need your attention to fix immediately to get more reviews. You can click on ‘See all’ at the bottom of the card.

After clicking, a drawer will appear on the right-hand side of the screen. Furthermore, click on the ‘Update’ button, and it will redirect you to the ‘Settings’ page, where you can monitor your review sites by fixing them.

NOTE:

To run the filters, go to the 'Filter CTA' in the top right corner of the respective card. You can filter the data for various sections, such as referrals, payments, listings, inox, and insights, using the 'Locations' and 'Time Period' filters under the 'Filter' tab. Click on ‘Apply’ to apply all the filters.

Listings

This section displays ‘User views,’ ‘Website Visits,’ ‘Direction Clicks,’ and ‘Call Clicks’ by the customers to enquire about your business, and provides an idea of the customer interaction on the website via listings.

Surveys

Birdeye provides a user-friendly survey management system in which you can view and manage multiple surveys and view the survey details.

Referrals

This section enables users to take a rapid look at the Referral classes, which display the number of referrals ‘Sent’, ‘Shared’, and ‘Leads’ from various sources.

Requests Sent - This section shows the count of referral requests sent to customers via text and email.

Shared - Users can view the total number of requests shared via 'Text,' 'Email,' 'Facebook,' 'Messenger,' or 'Referral link.'

Leads - Users can view the number of leads received from the referral requests shared by your customers and engage them instantly via ‘Inbox.’

Inbox

The 'Inbox’ element allows you to view the following items;

Median Response Time - This shows the time your business usually takes to respond to a customer when they contact you for the first time. It's important to track the median time to improve your response times and ensure that the customers aren't waiting too long.

Active Conversations - This is the total count of active inbox conversations your business has with customers.

Received Messages - This is the total number of messages the business receives across different locations.

Hover over time; you can view the historical data aggregated within your account. Birdeye calculates the median time instead of the average time so that the data is not impacted due to an outlier.

If you click on the above image, it'll direct you to the Reports tab.

Insights

This section allows users to view the Insight categories that have been associated with their accounts. The section displays the count of Positive and Negative topics that have been analyzed through all reviews.

NOTE:

This article shows the new Birdeye dashboard. To learn more about the old dashboard, use this link.

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